Lauren Faye’s Instagram account c__l__o has brought attention to both herself and her extraordinary flair for aesthetics. An interview
Lauren Faye is probably well-known to many Instagram users, even if they don’t know it. The 25-year-old Londoner is the creative head behind the Instagram account c__l__o, which now boasts an impressive 514,000 followers. Her sophisticated curatorial motifs come together to create a first class mood board – especially in combination with re-grams from other great accounts – and fascinate us every day here in the editorial office.
Clo Studio is the name of her creative agency, which offers clients creative direction and photo shooting production services. Through her social media account, Lauren has gathered a large talent network with which she regularly collaborates. She is guided by her mood when selecting the images for c__l__o, showing what the fashion industry is “talking about” visually at the moment – and always happily falling back on a classic: a still from one of her favorite films.
She’s just created a capsule collection with the fashion label KIOMI, which was shot by Larissa Hofmann (@larryhofmann). To mark the occasion, she’s answered our “My World” questionnaire.
1 / 10
What’s your first fashionable memory?
Watching Jacquemus’ Spring/Summer 2015 campaign video – I’d never seen anything like it and it opened my eyes to what fashion could be.
Your ideal breakfast?
The book you’ve read again and again?
1 / 5
What piece(s) of jewelry do you wear every single day?
At the moment, it’s a pendant by Alighieri.
The designer you expect big things from?
The designer you would love to wear head-to-toe when you are a granny?
1 / 4
My cat, Teddy.
Most inspiring movie?
The Dreamers by Bernardo Bertolucci, Cinema Paradiso by Giuseppe Tornatore.
Waiheke Island, Auckland.
1 / 4
The Canton Café in Kingsland, Auckland.
World in New Zealand.
What’s the last (cultural) discovery that blew your mind?
Learning about Blue Zones, where people inhabiting those areas share common lifestyle characteristics that contribute to their longevity.
Top magazines (online or off)?
System Magazine, Holiday Magazine, AnOther Magazine, and Luncheon Magazine.
Translation: Melissa Frost
Julia co-founded one of the first fashion blogs in Germany in 2007 and became a freelance consultant for digital strategies after publishing her first book in 2010. After an eventful four years with Condé Nast working mainly in the digital department of Vogue Germany, she decided to launch her own online magazine with her dream partner, Veronika Heilbrunner. She is based in Berlin and loves to read books.
Updates about her next professional steps can be found at https://www.linkedin.com/in/juliaknolle/.