Shopping: Ori Loves Straps

©Collage / Oriane Baud

Handbag straps are our editor Oriane’s favorite accessory. Shop the best looks here

Simply said: I love handbag straps. This love was forged when I was a teenager and bought a bag from H&M with a removable beige and navy striped strap – similar to the Gucci one – and then attached it to absolutely all of my bags. I was 17 and obsessed with Alexa Chung and that Mulberry bag that she pimped with a vintage guitar strap. Then a year or two later, I started decorating the handles of my bags with bandanas, scarves (and even stole some by Hermès from my mother a few times) because I saw celebrities like Olivia Palermo doing it with their Birkin.


Alexa Chung with a strap bag. ©

I’ve had this obsession with details for as long as I can remember and I always thought that a “little something” is all it takes to change a whole look: a beautiful brooch on a black outfit, or an embellished strap on a classic bag.

Over the last few seasons you could definitely see a rise in cool straps in advertising, shows, and collections. Whether removable or fixed on the bag, every single brand is now using this trick to give their classics a twist and the options are endless – twisted leather, fur, snake, ethnic print, studded… Fendi and Valentino were some of the first to do it and their straps were sold out immediately online.

The phenomenon is totally understandable: for half the price of a new bag, you can get this clever accessory and give your favorite and faithful ones a completely fresh and new look. How brilliant is that?

French and Swiss, Oriane moved to Berlin to pursue her interest in all things creative. She loves art and photography and does a lot of yoga, also to balance out her passion for great cuisine - a real foodie so to say. And of course, she is obsessed with fashion, which you can tell from her weakness for peplum cuts and ruffles. At hey woman! Oriane is responsible for shooting, producing and styling as well as editing and collage design.