Shop the Look: The Maxi Dress

©Collage / Oriane Baud

Veronika Heilbrunner shows how to wear a maxi dress like the Acne Studios flames dress during the day – and still not looking overdressed

Veronika’s signature style is a beautiful dress paired with sneakers – and we all love her for it! It’s a look that combines elegance with comfort, and during Couture Fashion Week last week it allowed her to run around Paris, be on time to every show and event (and there were a lot!), and not worry a second about her feet!

The idea is to keep the attention on the clothes, and that means keeping accessories simple here with a mini shoulder bag (velvet, of course!), white sneakers, and a pair of black shades. This is especially important when the dress is a colorful statement piece like this Acne Studios flames dress from the Pre-Fall 2016 collection, which is all about texture and mixes neutral tones like beige and terracota with flashy colors and prints, such as vivid plaids and fire prints orginally created with torn paper and then printed onto lush fabrics. Pulling off this look requires particular attention to proportion and balance.  Remember your mother telling you never to pair a deep decolleté with something too short, and vice versa? It’s the same with this dress, and Veronika keeps it cool and classy at the same time.

French and Swiss, Oriane moved to Berlin to pursue her interest in all things creative. She loves art and photography and does a lot of yoga, also to balance out her passion for great cuisine - a real foodie so to say. And of course, she is obsessed with fashion, which you can tell from her weakness for peplum cuts and ruffles. At hey woman! Oriane is responsible for shooting, producing and styling as well as editing and collage design.