London, Paris, then Berlin: In the last few weeks this young woman wanted to know! And she took us on a quasi tour with her via Instagram. When, one day, Monica Ainley’s geo tag wasn’t so far from us it was time for the request. Lo and behold, she had exciting things to say, since then – after positions with the British label Joseph and Net-A-Porter – she’s been working completely as a freelancer. Monica has written for, among others, Anothermag.com, Style.com and T Magazine. That is to say, a world where professional and private interests intersect and, therefore, she can spend hours scrolling through the Tumblr accounts of this world (as she listens to the This American Life podcast from Ira Glass in the background), without anyone even dreaming of mentioning procrastination.
Soon we’ll be able to listen to Monica’s own podcast (inspired by her role model Glass). We can’t wait and don’t want to wait for the launch: her new website and her Instagram account are very impressive, as are her very congenial answers to our questions. Here we go:
Please describe your style in three words.
Simple. Hopefully timeless.
First fashionable memory?
My grandmother in a well-worn men’s shirt with the sleeves rolled up and a thick gold chain bracelet on her wrist. I can hear it jingle against her vodka tonic while she cooks. Clink clink…
Your ideal breakfast?
The local specialty.
The song that makes you dance?
“My Baby Just Cares for Me” by Nina Simone. And, recently: Christine and the Queens.
The book you’ve re-read many times?
“What I Loved” by Siri Hustvedt.
The Olsen twins.
Piece(s) of jewelry you wear every single day?
My Dubini Empires ring and an Alighieri Odyssey earring in the evening.
Designer you expect big things from?
My dear friend Jessica Thomas, who is training under her father David, one of London’s greatest Master goldsmiths.
The designer you would love to wear head to toe when you are a granny?
The Row (Olsens forever!)
Navy blue, especially with red or gold.
Loafers or Vans.
WHAT’S YOUR DREAM CAR?
Tough call between fluffy rabbit and fluffy dog.
TOP THREE ON YOUR WISH LIST?
A Pallas suit, a Sophie Buhai Dream collar and a Lawson-Fenning Club chair upon which to sit in said look.
MOST INSPIRING MOVIE?
“You’ve Got Mail” – full of truths.
The aforementioned grandmother and Wes Anderson.
Bar Raval in Toronto
Barrafina in London
The Store x Soho House Berlin, The Apartment by THE LINE in New York and Comptoir de l’Image, a tiny gem of a photography bookshop on Rue de Sévigné in Paris.
WHERE DO YOU SEE YOURSELF IN TEN YEARS?
Hopefully in many different locations and exciting creative guises.
LAST (CULTURAL) DISCOVERY THAT BLEW YOUR MIND?
There is so much springing up in my hometown Toronto these days. Especially the food scene…the past couple of years have seen a whole new generation of great restaurants.
TOP THREE MAGAZINES (ON OR OFFLINE)
Vogue.com is killing it with their video content right now.
So It Goes
Translation: Alicia Reuter
Julia co-founded one of the first fashion blogs in Germany in 2007 and became a freelance consultant for digital strategies after publishing her first book in 2010. After an eventful four years with Condé Nast working mainly in the digital department of Vogue Germany, she decided to launch her own online magazine with her dream partner, Veronika Heilbrunner. She is based in Berlin and loves to read books.